Alternative Investment

klub funding: Revenue-based financing platform Klub closes Rs 200 crore maiden fund

Sequoia Capital-backed revenue-based financing platform, Klub, on Monday announced the closure of its Rs 200 crore maiden fund. Klub, a Sebi-registered Category II Alternative Investment Fund aims to accelerate disbursements across growth-stage businesses during the festive season, it said in a prepared statement.

In the last few months, the fund has made 33 investments in growth-stage businesses such as BluSmart, Ben Franklin, Bewakoof, Furlenco, Smoor Chocolates, and The New Shop among others.

Founded in 2019, Klub provides digital businesses with flexible capital without having to dilute equity. It provides liquidity for recurring marketing, inventory, and capital expenditure (capex), with a focus on companies across domains of e-commerce, direct-to-consumer and edtech.

The fund has disbursed 30% of its total corpus and is looking to make more investments in the coming few months.

Klub invests anywhere between Rs 5 lakh to Rs 30 crore in businesses for a tenure of up to 24 months.

“Revenue based financing fits perfectly for the festive season capital needs of businesses. This festive season we will expand our investments in small businesses as well as unicorns by two-fold (2x) through our RBF Fund over the next six months,” said Anurakt Jain, cofounder and chief executive officer (CEO) at Klub.

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The fund’s advisory council includes startup founders including – Naveen Tewari, founder & chief executive officer (CEO), InMobi Group, Vidit Aatrey, cofounder & CEO, Meesho, and Dr Apoorva Ranjan Sharma, cofounder, 9Unicorns.

Since its inception, Klub has funded over 300 brands across 600 investment rounds. It is backed by the likes of Antler Global, Japan-based GMO Venture Partners, 9Unicorns and Sequoia Capital India’s accelerator programme, Surge.

Its competitors include other revenue-based financing platforms such as GetVantage which has invested across consumer businesses including Rage Coffee, Magic Crate and AutoBrix.

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